Without calling for a boycott, as this is obviously not in our line of work, it is appropriate to state that the consumer is facing a decisive turning point: that of shaking up his commercial habits.
But how can we feed the annual desire that the arrival of sales arouses in us, this irresistible desire to refresh our wardrobe? Camille, solution media manager in a large media group, doesn’t intend to miss the sales. She welcomes the appeal of this period for the wallets of many French people, but stresses the importance of selection.
“Sales are a good opportunity to change our bad habits. When I was younger, I used to rush to Zara and other stores to buy the one item that was missing from my wardrobe, which I ended up wearing hardly more than once because it was a whim… With or without sales, today I am much more selective about what I buy, especially by turning to more responsible brands, which correspond to me a little more and above all correspond more to the times. ” Paloma Wool and Amlul in Spain, Peachyden in London, Wear Marcia in Paris… “I’m going to try to buy pieces that I’ve been wanting to buy for a while, responsibly made if not in France at least in Europe.” In the same dynamic, the co-creator of Resap tells us: “it’s inappropriate today to go to the sales without asking questions when we know everything we know. We can refine our style by going to the thrift store, buying second hand, and using our creativity… At Resap, it is with this in mind that we decided to offer “upcycling kits” to encourage buyers to get started.
In an uncompromising society where total transparency and consistency in our actions is demanded, you can rest assured. No one will blame you for wanting to shop the sales and replenish your closets as long as your purchases resonate with you, and for you, as fair and necessary purchases.